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篇一:国际商务礼仪作业(英文版)
businessgift-givingAroundtheworld
武汉大学何坚婷
Abstract:nowadays,giftsareplayingasanimportantrolei ninternationalbusinessrelations.butdifferentcountri eshavedifferentcustomsofgift-giving.Thepapergivesso medetailsabouthowtomakeagoodbusinessgift-givinginma nycountriesaroundtheworld.
Keywords:significance,differentcultures,comparative ofbusinessgift-giving
Introduction
1.significanceofgift-givinginbusiness Firstofall,ininternationalbusinessdealings,appropri
ategift-givingcannotonlyfullyshowtheenterprisescult ureandacademicspirits,butalsopromoteeachothersfrien dship.
Andthen,gift-givingcanshowpeoplescongratulations,co ndolencesandthankstoothers.Atthesametime,itisalsoan emotionalinvestment,reducingtheemotionaldistancebet weenpeopleandbeingconductivetopeoplescommunication.
2.DifferentculturesViewongifts
beforewestarttotalkabouthowtomakeagoodbusinessgift-giving,letsgiveaviewupondifferentcountiesintheworld ,knowingthathowthepeopleindifferentculturestreatthe gifts.ThefirstoneisAmerica!
InAmerica,peoplelikethepracticalandpeculiargiftsver ymuch.Forexample,ifyoucouldgivethemsomesmallgiftswi thuniquestylesorethniccharacteristics,suchasthefake dterracottawarriorsandhorses,theywillbeveryhappy.Am ericanpeopletreatthesnailsandhorseshoeasthemascot.w henyoupresentsomegiftstothem,remembernottomakethenu mberofgiftssingular,andyoushouldbeattentiontothepac
kaging.Inaddition,packaginggifts,donotuseblackpaper ,becausetheblackinAmericaneyeswasunluckycolor.Also, giftsshouldpayattentiontothebusinessendoftheconvers ation.
IntheuK,peopledontlikethegiftsthatareveryexpensive. Itwillbetakenasabribeifyougivethemsomepre ciousgifts.giftslikepremiumchocolate,atwobottlesofw ine,andflowerswouldbeagoodchoice.Dorememberthatnott opresentgiftsprintedwithcompanyflag.Also,rememberno ttosendthelily,becauseitmeansdeath.
InFrance,peopleareveryromantic,sotheyusuallylikethe artistic
andintellectualgiftsverymuch,suchaspicturesque,arta lbums,andsmallcrafts.IfyouareinvitedtoaFrenchpeople shouseforadinner,remembertotakeafewpiecesoffreshflo werswithoutbundlingwithyou,butthechrysanthemumsmust beexcluded,becausechrysanthemumsareonlyusedatfunera lsinFrance.InRussia,peopleliketotreattheguestswithb readandsalttoshowtheirfriendshipandrespect.Theylike
toreceivegiftsthatarebrandname,suchasaLeVIsjeans,re gardlessofthelevelofthevalueofgifts.butdonotgivemon eytopeople,becauseitwillbeconsideredascharityandins ults.
InJapan,peoplethinkthatgiftsrepresentpeoplestruemin d.FortheJapanese,theceremonyofgiftgivingismoreimpor tantthantheobjectsexchanged.whileyougivethemsomeflo wers,theflowersshouldnotbewhite,astheseareassociate dwithdeath.Also,avoidgivinggiftswithevennumbersofco mponents,suchasanevennumberofflowersinabouquet.Four isanespeciallyinauspiciousnumber,nevergivefourofany thing.
InsaudiArabia,peopleareveryhospital,butyouarenotexp ectedtobringanygiftwheninvitedintoasaudihome.Arabtr adersgenerallypresenteexpensivegiftstoothers,butals owouldliketoreceivethesamevaluableinreturn.Donotpre sentuseditemstothem,notsoaswineandgiftswithanimalpa tternsonit.Itis
consideredaviolationoftheirprivacytogivethewifesofA
rabsgifts.
3.howtomakeagoodgift-giving
Aswehavediscussedaboutthedifferentculturesattitudes towardgift-giving,Imgoingtolistthewaytomakeagoodgif t-givingindifferentcountriesaroundtheworld.
First,weshouldknowaboutthefourelementsofgift-giving ,thusgifts,means,timeandplace.
Totellitindetail,letshavealookonsomecountriesthatma yprovideussomeusefulinformation.
InAmerica,businessgiftsarediscouragedbythelaw,which allowsonlya$25taxdeductionongifts.so,itisimportantf oryoutochooseagoodtimetopresentgifts,thetimewhenyou arriveorwhenyouleaveAmericaisoK.whenyouvisitahome,i tisnotnecessarytotakeagift,however,itisalwaysapprec iated.Youmaytakeflowers,aplant,orabottleofwine.Take care,ifyouwishtogiveflowers,havethemsentaheadsoasno ttoburdenyourhostesswithtakingcareofthemwhenyouarri ve.Andpersonalgiftssuchasperfumeorclothingareinappr