商务英语函电每章短语
第一章：
1.We are pleased to inform/advise you that…
2.We have the pleasure in informing you that….
3.We have the pleasure of apprising you that……
4.We take the liberty of announcing to you that….
5.Please allow us to call yo ur attention to …
6.The purpose/object of this letter is to inform you that/of….
7.Please inform me that/of……
8.We will thank you for your informing me that/of…..
9.We should be glad if you would inform me that/of……
10.We have pleasure in acknowledging receipt of your favor of 28 February,2011……
11.We are in receipt of your letter of 28 February,2011.
12.We have duly received your favor of 28 February.
13.We thank you for your letter of 28 February.
14.In reply to your letter of 15th May, I have to inform y ou that/of…
15.We are in receipt of yours of 15th May,
16.In reply, we are pleased to state …
17.Replying to yours of the 15th of May regarding…,I would say that…
18.In reply, we would like to say…
19.We regret to inform you that/of…
20.We very much regre t to announce you that…
21.It is most regrettable that we have to inform you that/of…
22.We are regretful that we have to inform you that/of …
23.We are very sorry to hear/know that…
24.We very much regret to hear that …
25.We regret that we have been info rmed that/of…
26.We thank you for your inquiry of the 10th July…
27.Enclosed please find…
28.We enclose herewith…
29.We have pleasure in enclosing herewith…
30.We attach (hereto)…
31.I will write you particulars in my next.
32.I will inform you more fully in my next.
33.I will inform you of the details in my next.
第二章：
1.Your firm has been kindly recommended to us by Messrs J.Smith & Co.in New York, as large importers of furniture.
2.We have obtained your name and address through the Commercial Counsellor’s Office of the Embassy of the People’s Republic of China in your country and understood that you would like to establish business relations with us.
3.Through the courtesy of … we have learned that you are one of the representative importers of …
4. Your name and address has been given to us by Messrs.J.Smith & Co.,Inc., in New York, who have informed us that you…
5. We take the liberty of writing to you with a view to building up business relations with your firm.
6. We are given to understand that you are potential buyers of Chinese…, which comes within the frame of our business activities.
7.We have the pleasure of introducing ourselves to you with the hope that we may have an opportunity of cooperating with you in your business extension.
8.We are glad to send you this introductory letter, hoping that it will be the prelude to mutually beneficial relations between us.
9.We are a state-owned corporation handling light industrial products. The purpose of this letter is to explore the possibilities of developing trade with you.
10.We are exporters of long standing and high reputation, engaged in exportation of following articles.
11.Being specialized in the export of Chinese Art and Craft goods, we express
our desire to trade with you in this line.
13.Please let us know by return what your experience has been in your dealings with them.
14. Messrs Smith & Co., have given us your name as a reference. We should be obliged if you would advise us whether they are of good repute.
15. The above information is given without responsibility on our part.
16. We are a state-operated corporation, handling the export of animal by products and we are willing to enter into business relations with your firm. 17. This is to introduce the Pacific Corporation as exporters of light industrial products having business relations with more than 80 countries in the world. 18. We write to introduce ourselves as exporters of fresh water pearls having many years’ experience in this particular line of business.
19. We take the opportunity to introduce ourselves as large importers of fertilizers in our country.
20.On the recommendation of Merrs. Harvey & Co., we have learned with pleasure the name of your firm.
21.We take the liberty of writing to you with a view to do business with you.
22.Through the courtesy of Mr Freemen, we are given to understand that you are one of the leading importers of electric goods in your area and wish to enter into business relations with us.
23.We have your name and address from “ The Journal of Commerce ”.
24.We express our desire to establish business relations with your firm.
25.We shall be glad to enter into business relations with you.
26.Your letter expressing the hope of establishing business connections with us has been received with thanks.
27. We now avail ourselves of this opportunity to write to you with a view to entering into business relations with you.
28. We are now writing you for the establishment of business relations with you.
29. Specializing in the export of Chinese foodstuffs, we wish to express our desire to trade with you in this line.
30. Our mutual understanding and cooperation will certainly result in important business.
第三章：
1.We are interested in the desk lamps you advertised in the May issue of “Good housekeeping”.
2.Please let us know the prices for the bamboo toys as advertised in
yesterd ay’s “New York Times”, and the earliest possible date of delivery.
3.We specialize in supplying small stores in rural areas. Over 3000 of these stores virtually depend on us, and this assured sales outlet enables us to dispose of fairly large quantities.
4.We regularly buy … and would like to know what you have to offer.
5. We would like very much to continue to do business with you and are now awaiting your offer.
6. As the brochures you sent us were badly damaged in the mail, we would like you to mail us some more.
7. Please tell us how long this price list is valid.
8.Please inform of whether you guarantee your products.
9.What quantities of the specified item can you regularly deliver on short notice?
10.Your samples should give us an idea of the colors and quality of the products.
11.Please send us three copies of your latest catalogue at your earliest convenience.
12.We would appreciate your sending us a catalogue of your Rubber Boots together with the terms of payment and the largest discount you can allow us.
13.Please send us your latest catalogue with your best CIF Paris prices. We will appreciate your telling us the approximate weight of each article.
14. We have the pleasure of sending you under separate cover, a new catalogue which lists the complete line of our sporting goods. For your information, we checked the items which we hope especially interest you.
15. We cannot trim (take) anything off the price.
16.时价: current / present / prevailing/ruling / market price
17.最高价：highest / ceiling / outside/ top price
18.最低价：bedrock/ rock bottom / floor price
19.基价：basic price
20.单价：unit price
21.零售价：retail price
22.批发价：wholesale price
23.优惠价：favorable price
24.合理价: fair / reasonable / rational price
25.商人：dealer / business man/merchant
26.信用证：L/C : letter of credit
27.即期信用证：sight L/C; L/C at sight
28.远期信用证: term,time, usance L/C
29.不可撤消信用证：irrevocable L/C
30.给予折扣: give/ allow / make / grant discount
31. 下定单，订购:place/make an order with sb for sth
32. 最大数量/最小数量: maximum quantity/minimum quantity
33. 适当数量:liberal/substantial/large/considerable/useful quantity
34. 大量:estimated quantity
35. 估计数量：by separate post/ by separate mail / under cover
36. 另邮，另封:Enclosed please find/Please find enclosed/ We are enclosing herewith
37. 随函附上:sample
38. 样品:as per sample
39. 按照样品:counter sample
40. 免费样品：free sample/sample of no charge/sample free of charge
41. 全套样品:full range of sample
42. 样品册：sample book
43. 样品发票：sample invoice
44.提请某人注意：①invite/call/draw/direct/ one’s attention
②invite one’s attention to the fact that
③bring sth to one’s attention
45.执行订单：carry out/execute/fill/fulfill an order
46.取消订单：cut an order
47.撤销订单：cancel an order
48.取消订单：rescind an order
49.拒绝订单：turn down an order
50.试订单：trial order
51.再次订货：repeat order
52.标准：standard / criteria
53.优质：fine quality
54.一般质量：common quality
55.头等质量：first-rate/ first-class quality
56.高质量：high quality
57.大众化的质量：popular quality
58.标准质量：standard quality
59.收到（信函）：①be in receipt of
②acknowledge receipt of
③acknowledge your letter
④have for acknowledgement your letter
⑤have received your letter
⑥have the pleasure of acknowledging receipt of your letter
第四章：
1.Their fine quality, attractive designs and reasonable prices at which we offer them will convince you that these materials are of good value.
2.We trust that you will be able to accept our offer, which shall be kept open against reply by fax.
3.It is our desire to have the pleasure of serving you.
4.We were very pleased to receive your enquiry of 2nd July and now confirm our fax offer of this morning as follows:
5.We must stress that this offer is firm for three days only because of the heavy demand for the limited supplies of this velvet(天鹅绒) in stock.
6.Confirming our telephone conversation this morning, we can offer you the rice of 400lbs, at the special low price of $80 per lb., CIF Keelung.
7.We will keep this offer open up to the end of this month.
8.We can offer as follows, subject t o your reply received here by four o’clock p.m., our time, September 25.
9.This offer must be withdrawn if not accepted within five days.
10.On condition that you take more than 200 sets, we are prepared to offer this special price of $9.10 per set,a 5% discount.
11.Unless otherwise stated or agreed upon all prices are without any discount.
12.Only 0.3% is to be deducted from the CIF price, if buyers like to trade with us on CFR basis and insure the goods themselves.
13.We shall be pleased to make delivery in January if our manufacturers accept your terms.
14.We can effect shipment within one month after your order has been confirmed.
15.Please note that goods supplied on approval must be returned, carriage(运输费) paid, within 7 days if not required
第五章：
1.Your price is found to be on the high side.
2.Please keep us informed/posted of the demand-supply position in your market.
3.There is no possibility of doing business at this price.
4.If your order is large enough, we will be ready to reduce our price by 3%.
5.I understand some suppliers are actually lowering their price.
6.We cannot see our way clear to accept your proposal for May shipment.
7.Considering the quality, I should say the price is the reasonable.
8.No doubt yours is of high quality, but still, there is keen competition in the market.
9.We strongly advise you to accept catalogue XH100, as the type you selected is no longer obtainable.
10.If you can raise your order to 1000, we can offer you a price of CIF US$30 each.
11.Unfortunately we cannot accept your offer. Your prices are prohibitive.
12.The prices you quoted are much higher than those of other manufacturers.
13.Your top quality goods are priced too high for us. Please send us the prices of your average quality items.
14.Your offer dated … is very attractive. However, the quantity offered is too small to satisfy our requirements. Would you be able to process a big order for
a quantity of … item No …?
15.The packing of goods offered does not meet our standards. Could you use packing which is secure against breakage?
16.We can only accept your special offer if you assure improved packing of your goods.
17.Your quotation dated…sounds interesting. But the listed payment conditions are not customary in our trade.
18.Please reconsider your payment conditions and let us have you revision of the offer dated …
19.We are ready to accept your offer provided you extend the period of guarantee to 12 months.
20.Your offer lacks specifications on the type of shipping. We are looking forward to your clarification.
21.Owing to the present price of raw materials,we are unable to change the conditions of our offer.
22.We are pleased to take care of your special request concerning the quality.
23.Although we appreciate your having sent us samples of cotton piece goods, we are not interested at the present time.
第六章：
1.As a result of the exchange of letters between us, we have now come to terms.
2.After long and friendly discussion we have now concluded business.
3.Through lengthy and on-and-off negotiations we now finally have reached an agreement.
4.When looking back, we are happy to see we have come a long way and
finally succeeded in securing the transaction.
5.In the course of our negotiations we have come to a much better understanding of each other, which bears a lot for our future business.
6.We are happy to have concluded business with you. The time-taking negotiations were worth our while.
7.“No pains, no gains.” If not for the strenuous efforts from both sides, we wouldn’t have come to this happy ending.
第七章：
1. amount of payment 支付金额
2. time of payment 支付时间
3. currencies of payment 支付币种
4. modes of payment 支付方式
5.Payment in Advance 预付货款
6.Cash on Delivery 交货付现,货到付款
7.Open Account Trade 记帐交易,赊购
8.Remitter (汇款人): usu. Importer
9.Payee or Beneficiary (收款人) : usu. Exporter
10.Remitting Bank (汇出行): usu. importer’s bank
11.Paying Bank (汇入行): usu. exporter’s bank
12.The principal or exporter 委托人
13.The remitting bank 托收行
14.The collecting bank 代收行
15.The payer or importer 付款人
16.开证申请人（Applicant）
17.开证银行（Opening Bank, Issuing Bank）
18.通知银行（Advising Bank, Notifying Bank）
19.受益人（Beneficiary）
20.议付银行（Negotiating Bank）
21.付款银行（Reimbursing Bank）
第九章：
1.The wheat is to be packed in new gunny bags of 100kgs and each bag weighs about 1.5kgs.
2.Please ship the above order in foam-lined boxes.
3.The full details regarding packing and marking must be strictly observed.
4.The goods are to be marked with our initials in a diamond.
5.The packing and marking shall be at seller’s opt ion.
6.Please expedite shipment as soon as possible.
7.Please inform us of the approximate date of shipment for Contract No.DD-23546.
8.You must have the goods shipped before August, otherwise, we cannot catch the season.
9. Much to our regret, we cannot ship the goods within the time limit of the L/C owing to the unforeseen difficulties on the part of the mill.
10. Please advise us 30 days before the month of shipment of the contract number, name of commodity, quantity, port of loading and the time when the goods reach the port of loading.
11. As to destination, we regret to advise that Oslo is unacceptable as direct sailings from our port to that city are few and far between.
12.We have booked freight on s.s. STARS for Order No.97.
13.We wish to advise you that your Order No.7779 has been shipped today.
14.The goods under S/C No.25580 went forward on S/S “Yantai” on May 25.
15.The duplicate shipping documents including bill of lading, invoice, packing list and inspection certificate were airmailed to you today.
Reference Keys Unit 2 Establishing Business Relations 学学练练 I. 1. d 2. c 3. a 4. b 5. h 6. f 7. e 8. g II. 1.供你方参考 2. 期望，盼望 3. 供应中 4. in the hope of/that 5. establish business relations 6. fall within the scope of III. 1. desirous to 2. in the line of 3.give you a general idea 4. covering 5. in the market 6.refer to 7.be informed IV. 1. appreciate 2. in, for 3.upon 4. to 5. informed 6. with 7.enclosed 8. in 9. desire 10. for 实操练习 I. 1.Through the courtesy of ABC company, we have your name and address. 2. We would like to inform you that we could supply various types of men’s leather shoes. 3. We have established business relations with more than 50 countries in the world, on the basis of equality, mutual benefit and exchange of needed goods。 4. Specializing in the export of Chinese bicycles, we express our desire to trade with you in this line. 5. In order to promote business between us, we shall airmail you some samples for your reference. 6. We enclose a copy of catalog and a sampl e and are sure that you will be satisfied
Lesson 1 Importer’s Self-introduction 译文 信件一进口商自我介绍 麦克唐那和伊万有限公司 美国纽约劳顿大街58号 福建鞋业进出口公司 中国福建福州保定大街45号 送交：销售部吴刚先生 敬启者: 我们从伏特威廉公司得知贵司商号与地址，特此来函，希望能同贵司发展商务关系。 多年来，本公司经营休闲鞋类进口生意，目前想扩展业务范围。请惠寄商品目录与报价单。 如贵司产品价格有竞争力，本公司必定向你方试订。 恭候回音。 麦克唐那和伊万有限公司 （签名） 麦克. 伊万 经理 谨上 2010年4月20日 信件二回信 福建鞋业进出口公司 中国福建福州保定大街45号 麦克唐那和伊万有限公司 美国纽约劳顿大街58号 敬启者: 感谢贵公司四月二十日的来函，我们非常渴望与贵公司建立商务关系。 我们鞋厂致力于设计和生产各种传统和时尚男女鞋产品。我们已开发和上市了室内拖鞋，棉拖鞋，新款刺绣拖鞋；童鞋和棉鞋。可以满足国内外不同市场需求。 谨遵要求另函奉上最新的出口商品目录及报价单，涵括目前可供的出口商品。 如你方对任何一款感兴趣，请让我方知道。期盼你方具体询盘。 福建鞋业进出口公司 （签名） 吴刚 经理 谨上 2010年5月10日 习题答案 I. Basic Training Translate the following expressions into Chinese. 报价一流的进口商
出口产品范围定单 广泛的联系具体询盘 最新目录有竞争力的价格 Choose the best answer. 1) b 2) b 3) c 4) a 5) d 6) b 7) c 8) c 9) b II. Improving Training Translate the following sentence into English. 1) We would like to introduce our business range. 2) We obtained your name and address from Mr. Smith, who have done business with us for many years. 3) We shall appreciate it if you could tell us the goods you are interested in. 4) We have received many enquiries from abroad. 5)They used to import machines from UK, but now they would like to establish business relations with us. 6) We are the leading importer of electronic products in Lagos. 7) If your price is competitive, we would like to place with you an order for 500 electric bicycles. III. Letter-writing Practice 1. Finish the following letter by translating the expressions given. 1) obtained your name and address 2) establish business relations /enter into business relations 3) leading importers 4) We appreciate your catalogue and quotations. 5) If your prices are competitive 2. Write a letter Dear sirs, We are one of the leading importers of electric goods in this city and shall be pleased to establish business relations with your firm. At present we are interested in your electric fans, details according to our Enquiry Note No. 1345 enclosed, and shall be glad to receive your lowest quotation as soon as possible. We would like to mention that if your price is attractive and delivery date acceptable, we shall place an order with you immediately. Your early reply will be highly appreciated. Yours faithfully, Lesson 2 Exporter’s Self-introduction 译文 信件一出口商来信 敬启者: 承蒙东京工商会的介绍,我们获悉你方是贵国最大的纺织品进口商之一。由于此货属于我们的经营范围, 特写信给你方希望建立业务关系。 我们专营中国纺织品出口, 产品包括女士, 男式, 儿童和青年的针织衫以及运动服和牛仔裤, 我们还设计和生产用于纺织品生产的设备和机器。我们的产品品质优良价格合理。 为使你方了解我们的经营业务, 随函附上出口清单一份, 包括目前可以供应的主要商品。如你方对任何一款感兴趣,请与我们联系。
【无忧考网https://www.doczj.com/doc/5d10116282.html, - 商务英语考试(BEC)】： 1.Please accept our thanks for the trouble you have taken. 有劳贵方，不胜感激。 2.We are obliged to thank you for your kind attention in this matter. 不胜感激贵方对此事的关照。 3.We tender you our sincere thanks for your generous treatment of us in this affair. 对贵方在此事中的慷慨之举，深表感谢。 4.Allow us to thank you for the kindness extended to us. 对贵方之盛情，不胜感谢。 5.We thank you for the special care you have given to the matter. 贵方对此悉心关照，不胜感激。 6.We should be grateful for your trial order. 如承试订货，不胜感激。 7.We should be grateful for your furnishing us details of your requirements. 如承赐示具体要求，不胜感激。 8.It will be greatly appreciated if you will kindly send us your samples. 如承惠寄样品，则不胜感激。 9.We shall appreciate it very much if you will give our bid your favorable consideration. 如承优惠考虑报价，不胜感激。 10.We are greatly obliged for your bulk order just received. 收到贵方大宗订货，不胜感激。 11.We assure you of our best services at all times. 我方保证向贵方随时提供最佳服务。 12.If there is anything we can do to help you, we shall be more than pleased to do so. 贵公司若有所需求，我公司定尽力效劳。 13.It would give us a great pleasure to render you a similar service should an opportunity occur. 我方如有机会同样效劳贵方，将不胜欣慰。 14.We spare no efforts in endeavoring to be of service to you. 我方将不遗余力为贵方效劳。 15.We shall be very glad to handle for you at very low commission charges. 我方将很愉快与贵方合作，收费低廉。 16.We have always been able to supply these firms with their monthly requirements without interruption. 我方始终能供应这些公司每月所需的数量，从无间断。 17.We take this opportunity to re-emphasize that we shall, at all times, do everything possible to give you whatever information you desire. 我们借此机会再此强调，定会尽力随时提供贵方所需的信息。 18.We are always in a position to quote you the most advantageous prices for higher quality merchandise. 我们始终能向贵方提供品质最佳的产品，报价最为优惠。 19.This places our dealers in a highly competitive position and also enable them to enjoy a maximum profit. 这样可以使我方经营者具有很强的竞争力，还可获得最大的利润。 20.We solicit a continua ance of your confidence and support.
摘要 商务英语信函在国际贸易中起着重要的作用。本文首先通过介绍商务英语信函的特点，然后遵循商务英语的翻译准则，从商务英语信函的用词，中长句的处理以及语气特点三方面着手探讨商务英语信函的翻译技巧。为了提高商务英语信函的翻译质量，翻译者必须了解商务英语信函的特点及商务英语信函的翻译准则及技巧。通过举例和比较，本文详细地分析了商务英语信函的特点并总结出翻译商务英语信函的标准和方法及商务英语信函翻译中应注意的问题。 关键词：商务英语信函；翻译；特点；翻译技巧
ABSTRACT Business English letter plays an important role in international trade.This thesis first introduces the features of business English letter with 7Cs. Then following the translation principles of business English letter, from the words, long sentences and manner of speaking aspects, it discusses the translation skills. In order to obtain good quality translation of business English letter, translators must understand the features of business English letter and the translation principles and skills. By analying the examples and making the contrastive study, this thesis gives a detailed analysis of the features of business English letter and figures out the basic principles and methods applicable to the translation of this specific genre and some problems a translator should pay attention to during the translation of business English letter. Keywords：business English letter; translation; feature; translation skills
Dear Sirs, We obtain your name and address from the internet, and we are writing you in the hope of establishing direct business relations with you. We’re one of the importers of Beddings with years’of experience in this line. At present, we’ll be pleased to get the samples for your bed-sheets. Thank you for your cooperation. Yours sincerely, \\ 2 Dear Sirs, Your company has been introduced to us by FMC Company, Sydney, Australia, who has informend us that you are interested in electric goods . As we have been in this line for years, we are writing you in the hope of establishing business relations with you. In order to give you a rough idea of our products available for export at present, we are sending you under separate cover the latest catalogues. Looking forward to your early reply. Yours faithfully Dear Sirs, We learn from the internet that you are in urgent need of a large quantity of Children’s Sport Shoes. We’re writing you in the hope of entering into long-term business relations with you. We have been handling the export of various kinds of textiles and shoes for many years, and our products are very popular in the American and European markets for their good quality and reasonable prices. We also have kept close connections with the local shoe manufacturers, and can ensure the steady source and quality. In order to give you a rough idea of our products, we are sending you our latest catalogues and price lists for Children’s Sport Shoes for your reference. If you are interested in any of the items, please let us know. We await your early reply. Yours faithfully,
商务英语信函写作地简洁原则 随着全球经济一体化进程地不断发展,世界范围内地经济合作与交流也在不断增多.人们不可能跟自己地贸易伙伴一一亲自会面协商.而且我们常常需要将自己地贸易伙伴做出地各种承诺变成有籍可查地文字记录.这时商务信函就成了取代亲自拜会地一种便宜有效地沟通媒介.我们给贸易伙伴地每一封信都代表着自己 所在公司地形象,显示着公司地水平和实力.“一封好地商务信函有助于促进和发展同客户地关系,在促进达 成新地业务方面起着积极地作用.”（摘自《丹尼尔·肯尼迪方法：推销信创造地奇迹》）所以在写作时我们应该严格遵守并且灵活运用“7C”原则： Completeness（完整）Concreteness（具体） Correctness（正确）Conciseness（简洁） Clearness（明晰）Courtesy（礼貌） Conscientiousness（诚意） 这七个原则是商务信函写作地最基本地指导原则,对于写好一封商务信函起着很重要地作用. 我们知道,在商务活动中,时间和效率对于每一个商务人士来说都是非常重要地.在和自己地贸易伙伴合作和交流地每一个环节上,我们都要尽可能地减少给对方造成时间浪费,以便对方能够在同我们地商务交往中提高效率.写作商务信函最直接地目地就是进行有效地沟通和交流,简洁地表达与有效率地掌握分寸是最重要地.因此,商务信函地写作重点应始终放在“效率”二字上,短小精悍、切中要点.简洁就是用最简单地话语准确地表达自己地意思.而无需以牺牲完整、具体、礼貌为代价.一般不需要礼节性地寒暄,最好是开门见山、直入主题；语言精练,言简意赅.信函中地冗言必须省去,尽可能地将交易地详细事项整理后,简洁地向对方陈述,要尽可能地避免毫无重点而罗嗦冗长地写上好几张地情形.让对方很清楚地了解你想说什么,非常轻易地领会你地意图,从而快捷迅速地做出反应. 在商务写作过程中,笔者认为简洁是最重要地一个环节,同时也是最难做到地.所以下面我将对简洁原则从全文组织结构、段落、句子和词汇这四个方面作一些研究和探讨. 一、压缩篇幅,删繁就简. （一）3W式结构. 一封商务信函地全文结构可以用3W 来表示,即：Why do you write the letter? (第一部分) ；What’s the detailed reason? (第二部分) ；What do you expect your reader to do? (第三部分).我们在上文中已经提到过,商务信函写作地最主要目地就是沟通和交流.收信人或许每天都要看很多地信函,一封冗长、拖沓、空洞、开头就不得要领地信函第一眼看到会让人感到厌烦,从而对写信人地印象大打折扣. 1、第一部分（Why do you write the letter?）：在信函地一开头就要目地明确、简明扼要告诉读信者为什么要写这封信,如： 例（１）：I am replying to your letter of April 15 asking us to clear our March payment. 这样地开头直接告诉对方写信是为了回复对方4月15日让己方对三月份地订货付款地来信.这样可以使得读信人立刻知道写信地意图,在读信地时候可以有充分地心理准备,或者把注意力集中在问题地重点上.不会因为一些无关紧要地寒暄而分散注意力. 在这方面,我们最应该注意地就是避免中国式地寒暄和问候,不要为了追求客气而落入俗套. 例（２）：It was a long time since I saw you in Qing Dao 3 months ago. 这样地信函开头不仅罗嗦、冗长,而且会给收信人一种错觉：这是一封朋友之间相互问候地私人信件.因而将它搁置一边,待自己较为空闲时再看,很可能会因为延迟阅读而给双方带来无可弥补地损失. 2、第二部分（What’s the detailed reason?）：即商务信函地征文,叙述事实或者理由来支持信里地第一句.会显出你郑重其事、思想缜密.把所要列举地事实或者理由合并成最重要地一点或者两点,在不影响清楚准确地基础上越简洁越好.如：
最新英语专业全英原创毕业论文，都是近期写作 1 《欲望号街车》女主人公悲剧性命运的女性主义解读 2 论<<禁食与欢宴>>中乌玛的觉醒 3 梦想和现实之间的冲突—评析《夜色温柔》中美国梦之破灭 4 从《刮痧》看中美家庭文化差异 5 论模糊语言在广告英语中的功能与运用 6 《宠儿》中的女性形象分析 7 维多利亚时期英国女性文学作品的三个男性形象分析 8 浅析《愤怒的葡萄》中主要人物的性格特征 9 "麦田里的守望者" 中纯真的失去 10 中西建筑文化差异及其形成背景分析 11 凯特?肖邦《觉醒》中女主人公女性意识的觉醒 12 论马克?吐温的种族观－－以《哈克贝利?芬历险记》为例 13 浅析语用预设在广告语中的运用 14 《看管人》下的“品特式” 15 任务型语言教学在高中英语课堂中的应用 16 《周六夜现场》的幽默剖析 17 A Comparison Between the Novel and Movie of A Clockwork Orange 18 论《教授的房子》中圣彼得教授对自我的追求 19 跨文化营销策略研究－－以宝洁为例（开题报告+论） 20 从文化价值观对比研究中美企业管理模式的差异 21 《麦琪的礼物》看语境在中英翻译中的影响 22 从时代背景看《唐璜》中个人主义到人道主义的升华 23 中外服装品牌英文标签语言的跨文化研究 24 从跨文化交际角度看中西方商务谈判 25 解析《诺桑觉寺》中凯瑟琳的自我成长 26 物欲与爱情的搏弈——《傲慢与偏见》中的婚恋观对现代女大学生婚恋观的启示习策略的实证研究 27 探析中国电影英译的几个误区 28 《小妇人》的结局中所包含的清教主义与个人主义的冲突与融合 29 Secondary School English Teachers’ Self-Development from the Perspective of New Curriculum Reform 30 On Symbolism in The Wizard of Oz 31 自我效能感理论对中学英语教学的启示 32 母语文化对译者风格的影响-以<红楼梦>中称谓语的翻译为例 33 《坎特伯雷故事集》的现实主义特征 34 浅谈公示语的翻译 35 《晚安,妈妈》中公共汽车和洗衣机的象征寓意 36 从《死者》看都柏林人的精神瘫痪 37 身势语在国际商务谈判中的应用 38 论《红字》中的奇异情景 39 目的论视角下公益广告的翻译 40 《一位女士的画像》伊莎贝尔婚姻悲剧的原因分析
Chapter 8 Learning Aims 学完本章，学生应能： 1．识别装船指示和装船通知； 2．熟悉一些模具产品名称； 3．掌握装运方面信件的结构以及相关术语和表达方式； 4．学会案例分析，并撰写与装运相关的信函。 Background Information 在国际贸易中，在装运前，买方通常把他们的装运需求发送给卖方，告知他们包装和标志，运输方式等，此为装运指示。 卖方在装运货物后应立即向买方发送装船通知，告知他们装运情况。装船通知通常包含以下内容： （1）预计出发时间；预计到达时间 （2）装船货物 （3）船名 （4）集装箱号 （5）铅封号 （6）所附单证 装运当事人有三方，即货主，承运人和收货人。 提单可被看作为货物收据、运输合同证明和物权凭证。 Letter 1
李友
Letter 2 Letter 3 Letter 4
Letter 5 Letter 6
Exercises I．Fill in the following blanks. 1. importance; urgent; advance; co-operation 2. circumstances; compelled; an alternative/alternatives; 3. extended; expired 4. pleasure; informing 5. in duplicate II．Translate the following sentences into Chinese. 1．我们很高兴在此通知，贵方所订的车灯模具已由“魅力”号货轮发出，将于5月15号抵达宁波。 2．我们很奇怪至今尚未收到于8月1号所订的螺钉，我方客户要求予以解释，因为他们急需此批货物。 3．由于交货长期延误，给我们带来不便。我们要求立即发货，否则，我们将不得不按合同规定取消订单。 4．请尽快安排装运我方所订的货物。 5．这艘货船将于7月20号左右驶往上海。 III．Translate the following sentences into English. 1. Upon receipt of the L/C, please effect shipment of the goods booked by us as soon as possible. 2. We are informed by ABC shipping company that S.S. “Beauty” is due to sail from your city to our port on or about 6th this month. 3. We are very much obliged for your kind cooperation. 4. We hope that these goods will reach you in time and turn out to your entire satisfaction. 5. We are in urgent need of the goods and have to request you to ship them without any further delay.
商务英语函电结尾常用句型精选 1.Pleaseacceptourthanksforthetroubleyouhavetaken. 有劳贵方，不胜感激。 2.Weareobligedtothankyouforyourkindattentioninthismatter. 不胜感激贵方对此事的关照。 3.Wetenderyouoursincerethanksforyourgeneroustreatmentofusinthisaffair. 对贵方在此事中的慷慨之举，深表感谢。 4.Allowustothankyouforthekindnessextendedtous. 对贵方之盛情，不胜感谢。 5.Wethankyouforthespecialcareyouhavegiventothematter. 贵方对此悉心关照，不胜感激。 6.Weshouldbegratefulforyourtrialorder. 如承试订货，不胜感激。 7.Weshouldbegratefulforyourfurnishingusdetailsofyourrequirements. 如承赐示具体要求，不胜感激。 8.Itwillbegreatlyappreciatedifyouwillkindlysendusyoursamples. 如承惠寄样品，则不胜感激。 9.Weshallappreciateitverymuchifyouwillgiveourbidyourfavorableconsideration. 如承优惠考虑报价，不胜感激。 10.Wearegreatlyobligedforyourbulkorderjustreceived. 收到贵方大宗订货，不胜感激。 11.Weassureyouofourbestservicesatalltimes. 我方保证向贵方随时提供最佳服务。 12.Ifthereisanythingwecandotohelpyou,weshallbemorethanpleasedtodoso. 贵公司若有所需求，我公司定尽力效劳。 13.Itwouldgiveusagreatpleasuretorenderyouasimilarserviceshouldanopportunityoccur. 我方如有机会同样效劳贵方，将不胜欣慰。 14.Wesparenoeffortsinendeavoringtobeofservicetoyou. 我方将不遗余力为贵方效劳。 15.Weshallbeverygladtohandleforyouatverylowcommissioncharges. 我方将很愉快与贵方合作，收费低廉。 16.Wehavealwaysbeenabletosupplythesefirmswiththeirmonthly requirementswithoutinterruption. 我方始终能供应这些公司每月所需的数量，从无间断。 17.Wetakethisopportunitytore-emphasizethatweshall,atalltimes,doeverythingpossibletogiveyou whateverinformationyoudesire. 我们借此机会再此强调，定会尽力随时提供贵方所需的信息。 18.Wearealwaysinapositiontoquoteyouthemostadvantageouspricesforhigherqualitymerchandise.我们始终能向贵方提供品质最佳的产品，报价最为优惠。 19.Thisplacesourdealersinahighlycompetitivepositionandalsoenablethemtoenjoyamaximumprofit.这样可以使我方经营者具有很强的竞争力，还可获得最大的利润。 20.Wesolicitacontinuanceofyourconfidenceandsupport. 恳请贵方继续给予信任，大力支持。
（1）特此奉告等 To inform one of; To say; To state; To communicate; To advise one of; To bring to one's notice (knowledge); To lay before one; To point out; To indicate; To mention; To apprise one of; To announce; To remark; To call one's attention to; To remind one of; etc. 1. We are pleased to inform you that 2. We have pleasure in informing you that 3. We have the pleasure to apprise you of 4. We have the honour to inform you that (of) 5. We take the liberty of announcing to you that 6. We have to inform you that (of) 7. We have to advise you of (that) 8. We wish to inform you that (of) 9. We think it advisable to inform you that (of) 10. We are pleased to have this opportunity of reminding you that (of) 11. We take the advantage of this opportunity to bring before your notice 12. Please allow us to call your attention to 13. Permit us to remind you that (of) 14. May we ask your attention to 15. We feel it our duty to inform you that (of) （2）为(目的)奉告某某事项 1. The purpose of this letter is to inform you that (of) 2. The purport of this line is to advise you that (of) 3. The object of the present is to report you that 4. The object of this letter is to tell you that 5. By this letter we Purpose to inform you that (of) 6. Through the present we wish to intimate to you that 7. The present serves to acquaint you that （3）惠请告知某某事项，等 1. Please inform me that (of) 2. Kindly inform me that (of) 3. Be good enough to inform me that (of) 4. Be so good as to inform me that (of) 5. Have the goodness to inform me that (of) 6. Oblige me by informing that (of) 7. I should be obliged if you would inform me that (of) 8. I should be glad if you would inform me that (of) 9. I should esteem it a favour if you would inform me that (of)
关于商务英语函电语言特点及常见用词解 析 " 论文关键词：商务英语函电语言特点常用词解析 论文摘要：商务英语函电语言特点与普通英语不同，本文意在通过对商务英语函电中常见用词及其特点进行分析，使学习者能更好地掌握相关知识，从而能对商务英语函电文体有很好的驾驭能力。 商务英语函电语言具有独特的文体风格，比如简洁、措辞严谨、准确、整个文体不可以有模棱两可的用词，以防止业务操作过程中产生分歧；句子结构严谨，以免任人歪曲。因此，商务英语函电课程不仅要求学生具有良好的英语水平，而且在课程学习过程中，要不断强化学生对商务英语函电文体的驾驭能力。 对于结构复杂，句子冗长的商务英语函电行文特点，翻译时要反复阅读，深化理解。杜绝普通英语中的写作习惯带入商务英语中。教学时要求学生在学习过程中逐步熟悉、慢慢积累，对于函电词汇及业务词汇，要求翻译规范，使用严谨。对于常用函电文体句型，让学生多模仿，多练习。 从多年的商务英语函电课程的教学中体会到，花费时间找到共同的错误问题，给予分析和进一步的解释会使学生对单词、句型正确的理解留下深刻印象。 用词精确，句式严谨是商务英语函电的基本要求。下面对几个实际
案例予以总结： 案例1：appreciate一词的用法 汉译英中文例句：请立即关注此事为感。 W：We would appreciate if you could give this matter your immediate attention. W：We would be appreciated if you could give this matter your immediate attention. Appreciate一词本身中文含义较多，翻译时要注意其具体含义，特别指出的是当“感激”讲时的几个句型。此句中“appreciate”是及物动词，后边必须带宾语。因此正确的句型结构应为：SP1:(sb.)should/ would/ shall appreciate + it + if从句 We shall appreciate it if you will give this matter your immediate attention. 此句中it不能省略，因为代词it 不仅是逻辑宾语，它也可指代if 引导从句。 SP2：It would be appreciated +if 从句 It would be appreciated if you could give us this matter your immediate attention. 此句中，it 是形式主语，appreciate 用被动形式。 SP3: (sb.) would appreciate + 动名词短语 We shall appreciate your giving this matter your immediate attention.
商务英语信函的主要文体特征及翻译技巧 xx商务英语信函的主要文体特征及翻译技巧 以下是由为大家收集出来的商务英语信函的主要文体特征及翻译技巧，希望能够帮到大家。 国际贸易竞争日益激烈的今天，为了通过发送商务信函达到有效交流，传达友好情感，增加商务合作机会的目的，商务信函必须在风格和语言上发生变化。现代商务信函的主要文体特征可以概括为以下五点: 内容的清晰性、表达的简洁性、词语的专业性、风格的正式性、措辞的礼貌性。因此我们要将商务信函本身的特点和英语的语言特点结合起来，分析和总结其翻译思路和技巧。一、内容的清晰性发送商务信函的目的在于建立商务往来关系，就某一细节进行商讨，努力达成共识，以便促进一项商务活动的开展。要达到这些目的，首先必须保证阅读者能够清楚了解写信人的意图，迂回或闪烁其辞的话语会让读信人产生不信任，甚至会怀疑对方的语言表达能力，对进一步开展商务活动很不利。模棱两可的话轻则阻碍读信人对信函意思的理解，重则会对发函方造成不必要的损失。例如: As to the steamers sailing fromHongkong to San Francisco，we have bimonthly directservices. 此处bimonthly 有歧义，可以是twicea month 或者once two month. 故读信人就迷惑了，可
以改写为We have two direct sailings everymonth from Hongkong to San Francisco. 翻译要保留原文的清晰度相当重要。由于在较为正式的场合中，为了将一概念定义完整和清楚，英文常常用关联词将几个短句并在一起形成一个长句，而中文无法照样只用一句话来翻译，即使这样译了也很难达到通顺和自然。这时，我们就采取将长句按特定的事情发展的顺序拆分成两个或两个以上的小句子的方式来翻译。必要时还要增加或省略一些词语，让整段文字结构更合理、内容更清楚。例如: The prices stated are based oncurrent freight rates，any increase or decrease infreight rates at time of shipment is to be the benefitof the buyer，with the seller assuming the payment ofall transportation charges to the point or place of delivery.例句中以一个介词with 来分界，译为“合同价格是以运费计算，装运时运费的增减均属买方。卖方则承担至交货地的全部运费”。在原文中with 分句是一个状语，翻译时采用中国人平铺直叙的思维方式，用分述的方式把这个句子拆成两句，清楚地表达了原文的语言信息。 是不是一封书信只要包含了全部关键信息就可以成为一封好的书信了呢? 拟信人还应注意语言组织的条理性，或按事情发展的先后顺序，或按各要素的重要性排序编写。东扯一句，西扯一句的写法